Google Ads: Advanced training

Who is this for?
Marketers who:

  • Have decided to run Google Ads in-house
  • Have run Google Ads for a few years but want to learn about new features
  • Want to run advanced re-marketing, shopping or display campaigns
  • Want to start using Google Ads’ AI functionality
  • Optimise for ROAS or product margin

What makes our training different? 
We train you and your team inside your Google Ads instance.
We focus on the areas you struggle with like ROAS automation, audiences or best ads formats.

The training agenda:


Advanced search campaigns – how to mine for new keywords using broad match and using negative keywords


Shopping campaigns – how merchant center works, products feeds and waterfall campaigns


Advanced display campaigns – Advanced audiences, responsive display ads, optimisation tactics


Importing customer data for improved targeting.Importing customer data for improved targeting.


Setting up ROAS or product margin optimisation using AI


 

Training sessions are 2 hours and is done remotely.

R12,000.00R35,000.00 Ex VAT

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