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App tracking: how to use Firebase & GA4

Learn how to use Firebase alongside GA4 to track users across your app and website.


  • Where does App tracking fit in?
  • The set-up process
  • Implementation
  • Event & parameters
  • GA4
  • Live demo
App tracking: how to use Firebase & GA4
Your host

Sheldon Singh is an experienced digital performance marketing professional and a Google Analytics specialist with a wealth of technical expertise. Sheldon is Google Adwords certified and has a BCOM Honours in Marketing and Psychology from Wits.

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Apr 14, 2022
10:00 am
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