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Resource Hub

Automation
December 1, 2025

How to use ChatGPT in the sales process. 

Companies getting leads from their website and needing to determine if the enquiring company is a good client match, not qualified, or spam, can build a workflow automation tool with a virtual business development representative (BDR) agent to make these decisions in seconds. The opportunities are vast, including nurturing CRM leads, generating lead forms, capturing data and enquiries, choosing targeted segments on your CRM system, building a workflow to draft an email and send content, and handing over to a salesperson once all the preparatory work is done.

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SEO
April 11, 2025

Speed = Revenue: How site performance impacts UX, SEO, and your bottom line

Website speed isn’t just a tech team concern — it’s a business-critical metric. In an AI-dominated, content-saturated world, performance is your competitive edge.

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Strategy
December 20, 2024

Emerging opportunities and strategies for digital marketing in 2025

As the digital marketing landscape evolves, businesses must adapt to new channels, technologies, and strategies to stay competitive.

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Paid Media
November 14, 2024

Meta ads machine learning:  A guide to smarter advertising

Meta’s machine learning (ML) in Facebook and Instagram Ads can be a game-changer. Think smarter targeting, effortless optimization, and new customers flocking to your business like moths to a flame.

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