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In a competitive landscape, SEO and the website conversion rate is a critical element to increase ROI.
Agenda:
Marié Whittington, the CEO at Pepperplane has over 15 years in the design industry. Marié built a career fueled by a passion for creating intuitive, impactful digital experiences. Originally from South Africa and now based in North Carolina, USA, Marié constantly explors how design, tech, and human interactions intersect to shape the world around us.
Ferdie Bester is a seasoned digital strategist and entrepreneur with over 18 years of experience in marketing technology, performance media, and analytics. He is the founder and managing director of NightJarr, a data-driven growth agency that helps CMOs and marketing leaders build scalable digital lead and sales engines. Ferdie is recognized for his ability to blend technical depth with strategic vision in the evolving world of AI-augmented marketing.