Sheldon Singh

Sheldon Singh is an experienced digital performance marketing professional and a Google Analytics specialist with a wealth of technical expertise. Sheldon is Google Adwords certified and has a BCOM Honours in Marketing and Psychology from Wits.

Connect on LinkedIn

Articles by

Sheldon Singh

September 16, 2024

7 Ways to improve your PMax campaigns

Unlock the full potential of PMax with key strategies like organising asset groups by theme, using diverse asset types, excluding less relevant URLs, and providing clear audience signals. Dive in to discover more tips for mastering your PMax campaigns.



August 5, 2024

How to check for display spam

Discover how to optimize your display advertising campaigns for maximum ROI. Learn to uncover hidden inefficiencies, eliminate wasted ad spend, and boost campaign performance by analyzing Google Ads placement reports, excluding low-quality websites, and targeting high-quality publishers.

